All Posts by Kevin Davis

About the Author

Kevin is a marketing consultant specializing in paid traffic on networks such as Facebook, YouTube, Twitter, LinkedIn and Google AdWords. When he is not in front of a computer screen, he enjoys cooking on his Big Green Egg, or trying to grow vegetables.

What Do Facebook Ads Cost?

By Kevin Davis | Facebook Advertising , Podcast

Kevin and Spencer talk about the common unanswerable questions people ask about advertising and how to ask better questions by adding context or getting specific answers by running the advertising, evaluating, and improving the performance specific to your own offers. Stay tuned and learn from this episode! Highlights How much does a FB ad cost? […]

Facebook Privacy

By Kevin Davis | Podcast , Social Media

Kevin and Spencer talk about how privacy changes are impacting advertising and how this may impact advertising in the future. Facebook is continuing to add changes to the platform to help users manage their privacy. However, erasing your personal information is not going to stop the advertising you see, it is just going to make […]

Contextual Targeting

By Kevin Davis | Ad Targeting , Podcast

In this episode of the Paid Traffic Lab podcast, Kevin and Spencer are going to be talking about contextual targeting. It may get a little technical, but by the end of the episode, you are going to know exactly how this can help you in your campaigns and business. Stay tuned!Highlights Changing your targeting How […]

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